ASSINIBOIA — The annual Fuel Good Day initiative takes place on Sept. 17 at co-ops, with the 2023 event raising $645,000 at co-ops across Western Canada.
Southland Co-op will be participating in the annual campaign at the Assiniboia Gas Bar, Coronach Service Centre, Lafleche Service Station and Mossbank Branch, advises Marie Magnuson, member relations officer.
When customers fill up at a co-op gas bar on Fuel God Day, they have an opportunity to make an impact on their local community as for every litre of fuel sold, participating co-ops donate a portion back to a local charity or non-profit organization of their choice.
Since 2017, Fuel Good Day has raised more than $4.2 million supporting more than 870 local organizations.
Magnuson says Southland Co-op has sent proceeds of $30,000 to various community causes since they started participating in the program in 2017.
For the 2024 campaign, proceeds from Southland Co-op will be earmarked for the 55 Club in Assiniboia for improvements including kitchen upgrades and new chairs. In Coronach, proceeds will go to the New Horizons Club as they will be shingling their roof at the Drop Inn Centre.
In Lafleche, proceeds are towards the Lafleche Early Learning and Childcare Centre for renovations to the daycare’s backyard. In Mossbank, the Furrow and Faith Retirement Villa will be the recipients as they will be upgrading appliances and outside furniture.
“All locations will be having a barbecue from 11 a.m. to 1 p.m. (11:30 a.m. to 1 p.m. at Mossbank), while the Lafleche Early Learning & Childcare Centre are also planning a bake sale,” adds Magnuson.
Southland Co-op will be donating 10 cents from every litre of fuel purchased at gas bars to these selected local organizations. This includes all grades of gasoline and diesel fuel.
“We’ll also be donating $1 for every Co-operative Coffee or Big Cool drink purchased at participating locations (Assiniboia, Coronach and Lafleche).”
Each Southland Co-op Gas Bar location holds a “Win Your Fill” draw the first Friday of each month.
“As a thank you to our customers for supporting Fuel Good Day and our selected recipients, we are providing an additional opportunity to “Win your Fill” on Fuel Good Day,” says Magnuson.
